Virtually Canadian Inc

Virtually Canadian Inc., founded in 1996 and federally incorporated in 2002, operates as a parent company overseeing three distinct digital marketing brands focused on service businesses. Each brand—NorthStep Digital, a leader in evidence-based SEO, advertising, design, and build services; a hospitality-focused division targeting hotels and the broader hospitality industry; and a third unnamed brand—serves specific markets while sharing the same ownership and core team. The company emphasizes measurable outcomes over activity reports, utilizing an AI audit engine called Griffin to optimize websites and guide strategic decisions. The corporate office is located at 555 Burrard Street, Vancouver, BC, and handles partnerships, hiring, vendor relations, media inquiries, and other corporate matters, directing service-specific inquiries to the individual brands for faster response. This structure ensures a unified yet specialized approach to digital marketing across diverse sectors.