Tomauri Inc

Description

Change It Up! Window displays are the perfect way to set yourself apart from the competition and a great way to showcase the uniqueness of your company. Window shoppers spend an average of 10 seconds passing by your window, thus making it important to grab their attention right away. Themes, patterns, bright colours and movable track lighting will help to highlight the items in your window display. Keep your window display simple and clean and update it regularly in order to keep up with customer interests, fads, crazes and seasonal events. In-Store Signage It is important to consistently update your signage. Signage alerts your customer to the product lines you carry, provides brand recognition and is essentially the best way to communicate with your market! Eye-Level Displays Surveys have shown that the highest percentage of sales comes from the shelf located just below eye-level. Don't just simply display the same merchandise in rows on eye-level shelves "“ maximize their use! Relocate It! Before you discount the product in order to sell it more quickly, simply relocate it "“ it's remarkable what a new location can do for the sale of a product. Don't Crowd Don't overcrowd the merchandise; customers will generally not be interested in sifting through masses of products in order to find what they were initially looking for. Think Like Your Customer It is important to become a valuable partner to your customer, instead of simply being one of their suppliers. The stronger the relationship; the more likely the customer will be to continue conducting business with your company. Corner `Em Place smaller countertop displays of common consumable products (cleaners, media, printer ink etc.) in strategic positions where your customers often stand or wait for customer support Get the Most Out of Your Space Locate items with a high profit per foot in the front and on the right side of your store; customers are more likely to walk in this direction after entering the store. Change It Up! Window shoppers spend an average of 10 seconds passing by your window, thus making it important to grab their attention right away. Product Placement Have the right products in the right places. Allow sections to have a brand or specific product focus. Shop Around You Own Store! Put Yourself in the Shoes of your own Customers. View Displays, Windows and Signage from their Perspectives and Shop Around Your Own Store! Hold a Draw to Gather Information Hold a draw or contest to highlight a new product in your store -- a cheap and easy way to gather important information regarding your customers! Add-On those Sales What to have at the right place at the right time! When there's selling in they air, add on a bit more to strengthen your units per transaction.

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