Ritz Printing Inc.

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- Identify the problem and then exaggerate it to its extreme. Your customers have a problem, and your business offers the solution. Play with the seriousness of that relationship by exaggerating one or the other. - Leverage unexpected contrasts. Unexpectedness is at the root of all humor. Play with interesting contrasts and unrealistic situations. What if your business existed during a different moment in time? What if your Millennial-focused brand suddenly became incredibly popular with the 65+ age group? - Poke fun at yourself through parody. This is perhaps the most tricky tactic. You have to find a balance between showing that you don’t take yourselves too seriously, but you do treat the work that you do with seriousness. However, if you can pull off parody, your brand will be incredibly memorable. - Let your audience generate the humor. You don’t have to do all of the work. Create a contest or simply ask a clever question on social media to get your audience talking. Having a back-to-school sale? Ask your followers to share their worst yearbook photo on your page.

The week of Valentine’s Day is finally upon us. If you haven’t made your Valentine cards or decorated the walls with paper hearts, you’re more than a little behind the game. However, it’s not too late to take advantage of the holiday and do some themey marketing.

We employ talented and hard-working people and we believe we're fortunate to have them. Every person on our staff is committed to provide good customer service and to produce high-quality products and services. As you work with us in the future, we're confident that you'll find this to be true.

Your very best brand advocates are sitting in the cubicles right outside your door. They know what makes your company great, and they most likely have social media networks that extend far beyond your marketing’s reach. Hearing positive things about a business from an employee conveys that your company is trustworthy, so if you aren’t giving your employees the tools they need to be brand advocates, you should start immediately.

Our website has many features designed to make our company "user friendly". To place your order, to get an estimate or get help with a new project, enter our online Customer Service Centre. To download useful software and find helpful information, search our Resources & Support area. To learn more about us, browse through our Company Information section.

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