Redwood Custom Communications Inc.

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Description

In the same way that branded content is predicated on strong narrative, successful social media initiatives encourage your customers to build their own stories. Totem’s role is to initiate and facilitate relevant content within social media channels such as Twitter, Facebook and blogs. It’s about creating communities, not selling to them. This is a natural extension of what our Marketing Journalists do everyday. We facilitate the sharing of your brand story in your customer’s social network. In tech terms, you might call that “viral.” We call it good conversation.

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