MJA Associates

Description

With that in mind, Hanifin Loyalty has creative directors with years of experience in traditional direct marketing as well as web marketing. We provide complete Campaign Production & Management services including the creative and production resources needed to build each component of the brand-building campaigns in order to realize their collective impact for your organization.

Our clients are not only intensely interested in understanding “why” customers buy, but also realize that “how” customers choose to complete purchases is an important element of any customer loyalty strategy. Hanifin Loyalty has deep roots in the payment processing industry and knows that matching the right payment product to your customer base will impact the successful execution of your Customer Loyalty Strategy. This practice strength offers you tremendous value beyond what competitive offers.

Your customer strategy should include an element of anticipation as well. By determining which channels your customers actually care about and by delivering valuable content in those channels, you’ll strike up a dialogue that is the precursor of context. If you stick with it, you’ll have your brand ingrained in the mind of the consumer, earnestly and positively.

Loyalty Truth is published by Hanifin Loyalty LLC and covers all aspects of Loyalty Marketing, Customer Strategy and all things Customer-Centric. Editor Bill Hanifin has worked with top companies in virtually every consumer facing industry across North America, Europe and Latin America.

Through our partnership with Boire Filler Group, we provide Predictive Analytics, Data Management, Business Intelligence Reporting, and Customer Value Management. BFG has a fully complemented staff who have developed and utilized customized tools and solutions to improve marketing results.

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