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TORONTO, ON (November 22, 2010) "“ Renowned golf instructor Sean Foley is introducing a new state-of-the-art instructional DVD entitled The Next Generation for golfers of every ability, handicap and interest "“ and, with its November 22nd release, it is just in time for the holiday season so every player has the potential to work on their game well before the links open next spring. Produced by Toronto-based Project 10 Productions, the two-disc package uniquely offers consumers The Next Generation on both DVD and Blu-Ray platforms for $34.99. With over 90 minutes of content, it combines the quality of a Masters broadcast with the look and feel of an HBO behind-the-scenes documentary. Foley provides a contemporary approach to coaching and commentary on the most fundamental aspects of the game of golf, while also focusing on unique course management techniques as well as fitness and exercise tips. The Next Generation is available exclusively at www.seanfoleydvd.com. The Next Generation is released on the heels of Foley joining Wasserman Media Group, a leading sports and entertainment company that represents top athletes, personalities and properties around the world. "Coming off a busy and exciting season, and anticipating the release of my first DVD, I decided it was time to focus on the business side of my career, and I'm thrilled to join Wasserman Media Group," says Foley. "I have many goals in life and am confident Wasserman can help me and my family to take my career to the next level. I look forward to the opportunities that lie ahead." "We are extremely fortunate to have a person of Sean's caliber join our client roster," says Chris Armstrong, Vice-President, Management and Director of Wasserman Canada, who will represent Foley at Wasserman. "We truly believe with his dynamic personality, work ethic and innovative approach, Sean will change the face of golf instruction. His new DVD is just the first example of what we are sure will be a series of cutting edge projects from Sean." Foley has earned his way to the top of the golf world over the last four years by employing his trademark mix of life experience, philosophy, physics, biomechanics and geometry to the golf swings of some of today's best PGA Tour professionals. Through his work with Stephen Ames, Hunter Mahan, and Sean O'Hair, all of whom are featured prominently in The Next Generation, as well as teaching Tiger Woods, Justin Rose and young stars like Jamie Lovemark, Foley has become the game's most sought-after coach and mentor. "Having worked with Sean for awhile now, I'm thrilled his hard work is paying off," says Hunter Mahan, also represented by Wasserman Media Group. "Just like his coaching style, his instructional DVD is unique and I think a real game-changer in the genre. He has certainly made a huge difference in my career." While Sean definitely tells it like it is, no DVD has ever really been able to show golf in the same way as The Next Generation. It is a holistic approach to golf instruction that encourages golfers to examine, evaluate and execute their game in both a fun and practical way.

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